Drive My Car (Please?)

If you have trouble reading this e-mail, go to http://www.businessweek.com/innovate/newsletter/index.html

SEARCH SITE Advanced Search

May 27, 2010
Innovation & Design A weekly guide to innovative people, ideas, and companies

NEWS  THIS WEEK'S TOP STORY IDEO EYE • From IDEO Eye Drive My Car (Please?) The auto industry is in dire need of innovation. Here's a look at some of the more promising ideas for a "car" of the future   MORE TOP STORIES INTERNET Advertisers Give Google TV a Warm Reception Google's interactive TV platform might lower costs and improve the targeting of ad spots. Could 'smart' TV redefine advertising? FEATURES HSN's Fashionista How CEO Mindy Grossman has taken HSN from ThighMasters and elastic-waist pants to Serena Williams and top designers ECONOMICS Asia Gains, U.S. Drops in Competitiveness The World Competitiveness Yearbook 2010 from Swiss business school IMD finds the U.S. and Europe losing their edge to fast-growing Asian economies FEATURES Eclectic Electrics With the Chevy Volt and Nissan Leaf hitting showrooms this year, the mass-produced electric car—a century-old dream—becomes a reality. So what are designers dreaming up next? CONSUMER PRODUCTS Procter & Gamble's Root-to-End Pantene Makeover P&G's biggest beauty brand is getting a complete overhaul, with help from a global PhD team—and even NASA technology  BW MALL   SPONSORED LINKS DISH Network® - Official Site  120+ Channels at $24.99/mo For 12 Months. Free HD DVR Upgrade. Sign Up Today! Laptop Sale at Dell - Official Site  Act Now for Special Offers on our Latest Laptops w/ 2010 Intel Core Popular Dell Laptop & Notebook Deals  Shop Affordable Dell Laptops w/ 2010 Intel Core - Personalize and Order Online. Register for the SAP CRM Resource Center  Access SAP's Customer Relationship Management Resource Center today. Buy a link now! This newsletter is a FREE service provided by BusinessWeek.com. To sign up for other newsletters, cancel delivery, change delivery options or change your e-mail address, please go to our Newsletter Preferences page. If you need other assistance, please contact Customer Service or contact: Wanda Cooper BusinessWeek Customer Rights Communications Data Services 1995 G Avenue Red Oak, IA 51566 Phone: 1-800-635-1200 To learn more about how BusinessWeek.com applies this policy, you can contact our Marketing Department. Copyright 2009-2010 by BLOOMBERG L.P. ALL RIGHTS RESERVED. Terms of Use | Privacy Notice

Inside: This Week in Innovation Anyone who's read anything about Detroit in recent times knows that the U.S. auto industry is in dire straits. That doesn't mean that innovation isn't occurring. This week, guest columnist Iain Roberts, from IDEO's Chicago office, examines some promising ideas for a "car" of the future. This week has also seen big announcements from Google, including its foray into interactive TV. Can the search giant succeed where so many other companies have failed? Advertisers sure hope so. Technology writer Olga Kharif digs into the story. -- Helen Walters E-MAIL A FRIEND  |  GET RSS  |  NEWSLETTERS   FEATURED PODCAST Come Together Ken Prewitt and Pimm Fox talk with Bloomberg Businessweek's Economics Editor Peter Coy and Editor Josh Tyrangiel about the decline of the euro.   Advertisement   Reader Poll: Special Issue Trouble at the office? In surveys, blogs, polls, and social media, BusinessWeek collaborated with readers to identify problems at work. Together we found answers.     IN YOUR FACE: FROM FIREFIGHTER TO ENTREPRENEUR Reader Dan Miller Writes: "The bright line between invention and innovation: collaboration. It takes a team focused on the customer to be a winner." Sponsored by Tres Generaciones Tequila Tell Us: Are You a Believer in 'Coopetition'?     NEXT Innovation Tools & Trends >> AMO is the multi-functional thinktank that comprises the design/research arm of Rem Koolhaas' leftfield architecture firm, OMA (responsible for buildings such as the Seattle Public Library and the CCTV building in Beijing). Now, AMO's looking to shape the thinking of future Russian architects, announcing a partnership to create (and teach) the curriculum at brand new school, the Strelka Institute, a postgraduate school for media, architecture and design based in Moscow. -- Helen Walters POST YOUR OWN COMMENTS Visit Our Other Blogs Auto Beat Bangalore Tigers Blogspotting Brand New Day Byte of the Apple Economics Unbound European Insight Fine On Media Games, Inc. GreenBiz Hot Property Investing Insights Management IQ New Technology in Asia NEXT: Innovation Tools & Trends NussbaumOnDesign Tech Beat Working Parents Advertisement   FEATURED SPECIAL REPORT >> The Value of Design Slide Shows World's Most Influential Designers Most Inventive Companies How Companies Develop Great Leaders The catalyst for this report was the outpouring of reader comments that arrived after a bad-tempered blog post Why Design Matters Good business outcomes treat design as a holistic process that pulls in savvy marketing and research, as well as smart ideas The Value of Design to Startups Design and marketing are way more important than engineering for consumer Internet companies How to Redesign Health Care The health-care system in the U.S. is a mess. But that doesn't mean there aren't opportunities The Role of Design in Business The four basic areas in which design has an important role to play in value creation READER COMMENTS > MORE SPECIAL REPORTS >