6 months in review: Digital's biggest trends

June 27, 2011 issue Forward this newsletter  |   Subscribe  |   View online

6 months in review: Digital's biggest trends By Jim Meskauskas We're halfway there, and it's time to take stock. Let's examine the biggest trends our industry has seen since the dawn of 2011, and their potential staying power for the coming months. This year's best social media campaigns to date By Amy Vernon Social media marketing is one of the fastest evolving areas in digital. Find out which brands' campaigns have been a cut above the rest this year. The top 5 brand video campaigns By Matt Fiorentino There are plenty of lessons to be gleaned from ads that people choose to watch. Let's examine the major themes behind this year's most-viewed video campaigns to date. 13 startups that wowed us By Jim Nichols Hundreds of startups offer ways to help brands connect with consumers and deliver messages. Here's a baker's dozen of new companies worth checking out. 7 mobile shifts you need to be tracking By Josh Lovison Advances in mobile technology are rapidly changing the face of digital marketing. Here are several notable changes the industry has seen over the past six months. How digital spend will change in 5 years By Bob Garfield Bob Garfield and Sarah Fay discuss why authenticity is the most valuable asset in the digital marketer’s playbook. LATEST BLOG POSTS More posts Creativing :: One 'Fan' equals 20 site visits, a successful low-budget event, and Eric Schmidt's mobilized future By Doug Schumacher The latest in new media marketing strategy and tactics:Thousands RSVP for Global Group Run on MeetupYet another example of a seemingly very effective campaign idea that was done with a small budget and that just about any sports or healthcare brand... blog More posts Start-Up Watch COD: Bo.lt Lets You Instantly Copy, Modify, Share and Publish Web Pages By Jim Nichols I remember the first time I cut and pasted a piece of text from a website and shot it out in an email. It was a news story about the glowing puck that made watching hockey online far more entertaining... LATEST COMMENT I think the Groupon Now development was necessary to their growth and sustainability. But it is still hard to believe that the rapid rise of social couponing can continue on its current trajectory.... Spencer Broome on: Beyond Groupon: 5 market-moving trends in social couponing MOST READ ARTICLES 1. 8 Facebook changes marketers need to know 2. Advanced LinkedIn strategies for marketers 3. 4 ways to fail at social media 4. 9 things brands should never do on Facebook 5. 5 awesome website redesigns SUMMIT COVERAGE More photos Frank Guzzardo, CRO, C3 Metrics Daniel Harrison, VP, Regional Sales, Mediaplex See who else went...   Join us at these upcoming events Full calendar »   Entertainment Summit Jun 28, 2011 Beverly Hills, CA Summit info Brand Summit Sept 11-14, 2011 Coronado, CA Summit info Breakthrough Summit Oct 16-19, 2011 Henderson, NV Summit info   Advertisement     LATEST JOBS More jobs Strategic Account Manager Market Manager Online Media Manager SR Account Executive Online Marketing Coordinator Post a job   People Connection. Not a member yet?  Meet people, network, reconnect  Join the industry's most popular networking    platform Featured member: Thomas Mueller Global Director, Digital, Seigel+Gale See full profile, photos and more! Or sign in here   We're always eager to hear what you have to say about our website and how to better serve you. Give us your feedback!

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