This Wednesday: How effective banner design drove a 285% lift

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	Free Subscription | Research Journal | Methodology | Research Directory | Training Banner Ad Design: The 3 key banner objectives that drove a 285% lift Presenter: Flint McGlaughlin Managing Director of MECLABS Educational funding provided by:   Date: Wednesday, August 31, 2011 Time: 4:00 PM - 5:00 PM EDT (US) Educational funding provided by HubSpot Very little literature has been published on running effective banner ad campaigns. And we've found that many marketers are simply in the dark when it comes to their own banner advertising efforts. Marketers want to know how to design effective banner ads that actually perform. At MarketingExperiments, we happen to have a heuristic, an experienced-based technique specifically for display ads. In fact, we used the same heuristic to generate a 285% lift in conversion for one of our research partner's banner campaigns. In this Wednesday's Web clinic, Dr. Flint McGlaughlin is going to teach that heuristic and guide you through the process of what makes for an effective banner ad. To register to attend, all you need to do is click the link below and fill out the four-field registration form. Register for your FREE web clinic seat today >> Connect with us: Visit our blog Visit our website Follow us on Twitter Join us on LinkedIn Forward to a colleague Latest on our blog: Copywriting: Long copy vs. short copy matrix Value Proposition: A free worksheet to help you win arguments in any meeting Quick Lift Ideas: How switching a headline with a sub-headline could increase conversion (+6 more ideas) Free Subscription | Research Journal | Methodology | Research Directory | Training

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