New Belgium And The Battle Of The Microbrews

You're receiving this newsletter because you've requested it from us. Having trouble reading this email? View it on your browser. Not interested anymore? Unsubscribe. Small Business Dec 7, 2011 This Week's Top Story Features New Belgium and the Battle of the Microbrews With Big Beer capitalizing on craft beer popularity, New Belgium Brewing CEO Kim Jordan is trying to go national-while preserving the brand's indie charm More Top Stories As Solar Sales Plummet in Spain, Ríos Renovables Heads Overseas Founded in 1990 as an electricity systems installer in northern Spain, Ríos Renovables shifted to solar in 2004. Now it's pushing abroad Comment Moderator, the Dirtiest Job on the Internet Someone has to sanitize websites' comment boards. The toil and thick skins of online moderators An Aeronautical Engineer Turned Willy Wonka Former aerospace engineer Dan Preston now makes artisanal chocolate and rum in Brooklyn Viewpoint 'Policy Uncertainty' Constrains Small Business To encourage entrepreneurs to hire and invest more, Washington needs to make its plans for future regulations and taxes clearer Smart Answers To Sell More, Answer These Questions Many business owners fail to master basic sales concepts. Harvard Business School professor Howard Stevenson suggests ways to improve Smart Answers Recognize a Winning Business Idea To gauge future success, know how the concept will help the target market and whether it will fit into how those customers identify themselves This newsletter is a FREE service provided by BusinessWeek.com. To sign up for other newsletters, cancel delivery, change delivery options or change your e-mail address, please go to our Newsletter Preferences page. If you need other assistance, please contact Customer Service or contact: Dustine Peterson Bloomberg Businessweek Customer Rights 2005 Lakewood Drive, Boone, IA 50036 dpeterson@cds-global.com To learn more about how BusinessWeek.com applies this policy, you can contact our Marketing Department. This week in Small Business While the largest U.S. brewers have been suffering, craft brewers have provided one of the industry's bright spots. Meet the entrepreneur behind New Belgium Brewing, one of the craft breweries battling to influence America's changing perception of beer. Also on tap: Learn why it pays to master basic sales concepts and what it takes to recognize a business idea with legs. Follow a Spanish solar company as it shifts from selling domestically to overseas. Finally, catch an opinion piece that argues uncertainty about future regulations and taxes is constraining business owners’ expansion plans. Enjoy. -Nick Leiber Advertisement Small Business Resources Blog: The New Entrepreneur Smart Answers for Entrepreneurs Starting a Business Small Business Financing Managing a Small Business Small Business Sales & Marketing Small Business Policy Special Reports on Small Business Advertisement Unsubscribe Manage Subscriptions Change your E-Mail Marketting Department Privacy Policy Terms of Use Copyright 2009-2011 by BLOOMBERG L.P. ALL RIGHTS RESERVED