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2011/12/15

Small Biz Tech Report: 2012 Means More Mobile Marketing Money for Mobile Search and more...

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Welcome to Small Business Technology Report - from Smallbiztechnology.com!

Small Biz Big Things - San Francisco - Feb 2012

7th Annual Small Business Summit - NYC - March 2012

Live Online Event - Join me at the Small Business Success Summit by SocialMediaExaminer.com . Live online event - Feb 1 - Feb 25

Small Business Summit  (NYC) March 2012. Awesome line up of speakers - Austin Craig, Orabrush; Scott Hintz, Tripit

Small Business Summit

The 7th Annual Small Business Summit is one of the premier events where growing businesses can hear from experts, network, have fun and eat great food.

InfusionCon 2012 - April 2012 is going to rock. Join me, Gary Vaynerhchuck and many others there.

Please visit Klout and click on the topics you think I'm most influential about.

Please LIKE our Facebook Page

Follow me on Twitter

Watch our YouTube Channel 

smallbusinesstechnologyguide.com Download a GIFT (free) copy of my latest book "Technology Resources for Growing Businesses" or buy it at Amazon.com

Smallbiztechnology.com

What's inside...

I went to Juarez, Mexico for a few days and had a great time visiting friends.

Vertical Response, which had not had a huge social media play, recently bought Roost. This puts VR, once they fully integrate the technology and cross marketing, into a great position to offer email marketing (as they already do quite well) and social media marketing and management services (from Roost) to their clients. Great news and you'll see more and more email marketing companies offer their clients social media services.

Expect more video, produced on the weekend, on RamonsTASTEofTECH.com, my new weekly video show.

If you have not done so, would you take about 5 minutes to answer 9 questions in a survey from Epson please? You just MIGHT win $100 :)

Just a reminder,  19 new videos to www.nyxpoTECHreport.com so do check that out and you'll get some tips from some of the exhibitors.

Keep the comments flowing to Smallbiztechnology.com. I find it awesome that as we post new insight for you - some of you add more information, clarify information, share your own experiences and overall contribute!

Ramon Ray, Editor & Technology Evangelist, Smallbiztechnology.com
ramon@smallbiztechnology.com

I'm really happy that Small Biz Big Things 2012 is launched - taking place in San Francisco on February 7th. Speakers (seasoned entrepreneurs and business leaders) from Eventbrite, Orabrush, Tripit and InfoArmy will share their years of experience to help your business grow!

Small Business Summit

The 7th annual Small Business Summit , New York City, is also around the corner and takes place March 2012. Exhibit and/or attend - either way your business will grow. 

   

2012 Means More Mobile Marketing Money for Mobile Search

Mobile Search

The brave new world of mobile marketing is set to explode in 2012. Mobile search budgets at the end of 2011 will have a seven to 10 percent increase over end of 2010 budgets.

According to a recent report from the Macquarie Group:

  • Mobile spending is 6.5 percent of all search spending, up 2.7 times (270%) from 2010.
  • Return on Investment for search on mobile devices has climbed rapidly in 2011 but remains less than half of traditional desktop search.
  • Tablet usage has increased...
Read the whole entry here »
 



Small Business New Year's Resolution: Improving Your Website

web siteSpeed and security: those are two things that small businesses could improve on their websites in 2012. To help make that resolution achievable is CloudFlare, a software firm that optimizes speed and enhances security at a small business-friendly price.

“It doesn’t make sense for small businesses to invest a lot,” said Matthew Prince, CEO of CloudFlare. “Shared hosting prevents small businesses from owning their own hardware, so we wanted to make it affordable for... Read the whole entry here »

 



Want To Know If You're Being Trashed Online? 5 Things You Need To Know.

Photo credit from - http://www.currentcelebritygossip.info/Read Ramon’s full post on OPEN Forum

It's a beautiful day for small businesses. Do something innovative and wonderful, and the world will know about it in seconds through Twitter, Facebook and your own website.

Do something wrong, however, or anger just one customer, and the world will know about it just as fast.

Your public reputation (or what others say about you online) is vulnerable to the whim of anyone with a mouse and access to the Internet. A negative review online can hurt your... Read the whole entry here »

 



Mobile Email Marketing: Top 5 Tips For Success

The Greek philosopher Heraclitus (535 BC – 475 BC) seems like a strange dude to be quoting in an article entitled “Mobile Email Marketing Top 5 Tips For Success.”

However, old Heraclitus does help us frame this article with his quote:

“NOTHING ENDURES BUT CHANGE!”

By the time you finish reading this, maybe the info in it will have changed. As victims of 21st century living, we adapt to change faster than any generation in the history of mankind.

In a recent report... Read the whole entry here »

 



40% of Mobile Holiday Shoppers are Frustrated: What a Small Biz to Do?

mobile commerce

Mobile holiday shoppers found that the experience was less than satisfactory this year.

Christmas is less than two weeks away, and holiday shoppers have become "Mobile Multi-Taskers,” utilizing their smartphones to shop while they, well, shop. Internet conversations reveal many shoppers making mobile purchases while waiting in line for in-store deals, and that’s key for small businesses to understand in order to make the mobile experience a good one for mobile holiday... Read the whole entry here »

 



Yousendit Continues The Death Of Your Computer With New Mobile Apps

I’m using a notebook computer (in Mexico) to type. However, so much of my work is also done through a tablet or smartphone – the computer as we know it and have used it is dying.

Today Yousendit.com (the file sharing service) furthers investment in mobile apps by enabling YouSendIt users to securely send files, share folders, synchronize devices and digitally sign documents from smartphones, tablets and desktops, wherever they go, with new mobile applications for iPad and... Read the whole entry here »

 



Tech You Can Wear: Keeping You and Your Gadgets Warm this Winter

winter travelling

When travelling this winter, use "tech you can wear" to keep warm.

Who says that technology has to run on electricity and act like a computer? Sometimes, there’s great technology out there that doesn’t have any wires and doesn’t need to be charged from time to time. Consider clothing, especially winter clothing. The best clothing for layering is often made from material that holds in the heat, keeps out the moisture and is lightweight. That’s also the... Read the whole entry here »

 



 



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