Greetings!
Join us for a Webinar on September 19th!
Space is limited. Reserve your Webinar Seat Now at:
As more marketers are shifting their spend from traditional to digital channels such as online advertising and social media, many do not have a holistic view of who they are reaching and how their campaigns are performing across all marketing channels. This can lead to an inability to maximize spend and increase ROI. In light of this, PointRoll has taken the next step in reporting innovation by launching enhanced audience analytics within PointRoll's campaign management and analytics platform, OnPoint. Marketers can now access audience analytics to easily identify the right audience and then target them to serve relevant, consistent and creative ads across multiple digital channels. During this 30 minute webinar, PointRoll's Director of Product Management, George Thomas, and Aggregate Knowledge's Chief Strategy Officer, Pascal Bensoussan, will illustrate why brands shouldn't make a media decision without audience analytics and how this new integration will help you: - Quickly adjust campaigns and media mix for improved performance and reach
- Discover best performing audiences and attributes to drive reach, clicks and conversions
- Understand site visitors to inform content management systems and target best performing users
- Harness the power of big data by connecting your media and data investments in a single platform
- Connect your conversions back to all your marketing initiatives, across all digital channels and mediums
- Leverage pre-integrations and existing investments to quickly get started and start seeing value
- Combine audience analytics with PointRoll's overall advanced targeting and dynamic creative optimization engine for maximum results
- And more!
Register today! If you do not receive the email within 24 hours of registration, please check your junk/spam folder and if you still haven't received it, please reach out to Mike Zarcone at mzarcone@pointroll.com. Title: PointRoll's New Audience Analytics: Why Brands Shouldn't Make A Media Decision Without It! Date: Wednesday, September 19th, 2012 Time: 2:00 PM - 3:00 PM EDT
System RequirementsPC-based attendees
Required: Windows® 7, Vista, XP or 2003 Server
Macintosh®-based attendees Required: Mac OS® X 10.5 or newer |
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