Here's a trend so big, it's set to become the Holy Grail for business

The latest Trend Briefing from trendwatching.com Is this email not displaying correctly? View it in your browser 2014 Premium Service Region-specific Services Presentations About us November 2013 Trend Briefing GUILT-FREE CONSUMPTION Why guilt-free is the new luxury for consumers, and the Holy Grail for businesses. Dear Indiana, Discover consumers' growing hunger for GUILT-FREE CONSUMPTION: a new kind of consumption free from worry (or at least with less worry) about its negative impact, yet that still allows continued indulgence. Check out the examples from Nike, Miya's Sushi, McDonald's, Unilever, Fairphone, Burger King, Chipotle, Peddler's Creamery and more... Start absolving consumers' guilt about SELF, SOCIETY and PLANET, and head for true consumption nirvana. Read it in full here » Best regards, Henry Mason Global Head of Research & Managing Partner henry@trendwatching.com Read on SlideShare » View this Trend Briefing on SlideShare, ready to share, embed or download (or, if you must, print)! See the infographic » A 1 minute visual summary of this Trend Briefing, also ready to share. See how Premium will benefit YOU Introducing our 2014 Premium Service » Your complete trend and innovation solution. Want to receive our Trend Briefings in a different language? Update your language preference here: Our contact information Web address: www.trendwatching.com Email address: info@trendwatching.com Office addresses London: 19 - 20 Great Sutton St, London, EC1V 0DR, United Kingdom Singapore: 113 Somerset Road, Singapore 238165 São Paulo: Rua Augusta, 2690, Jardins, São Paulo, Brasil You've received this message because you're subscribed to trendwatching.com's monthly Trend Briefing. This email was sent to ignoble.experiment@arconati.us If you no longer wish to receive it, you can unsubscribe with one click. Need to change your email address? Please update your details. Want your own email? If this message was forwarded to you, you can get your own subscription here. Unsubscribe