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2014/04/03

Benchmarking Your "Customer Relationship Maturity Level"

Speaker:
photo
Eric Holtzclaw
Chief Strategist
PossibleNOW

Moderator:

Patricia Odell
Senior Editor
Chief Marketer Network

Benchmarking Your “Customer Relationship Maturity Level”

April 16, 2014 | 2:00 p.m. ET


Successful relationships are based on active listening. As customers have more access to new channels to learn about products and services, their expectations of how companies listen and respond are changing.  How mature is your company’s ability to understand and engage with customers?  Learn where your company falls on the relationship maturity spectrum and hear practical steps to improve customer engagement.

 In this webinar, discover:

  • What technologies are available to help marketers be better listeners
  • Where you fall on the relationship maturity spectrum
  • What preference management is and how it helps fill the gaps
  • Practical steps to improve customer engagement

Register now



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