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2015/03/24

MSP Pricing Strategy: Always Sell On Value

Business Solutions Newsletter | March 24, 2015 | View web version here.
Business Solutions
 

In This Issue:

Education Trends That Affect IT Spend
By Bernadette Wilson, associate editor
By Bernadette Wilson, associate editor Education is undergoing a time of change — with drivers including government mandates and the characteristics of new generations of students. The challenges created by this evolution can be opportunities to provide new IT solutions.
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Featured Articles
Patch Management As A Path To Recurring Revenue Growth For MSPs
By David Weeks
It’s common knowledge among managed services providers (MSPs) that the centralized, streamlined management of patching reduces support ticket volume and improves support response times. But many MSPs aren’t aware that patching can also serve as the linchpin that fuels managed services growth with break-fix customers.
Selling To The Millennial Customer
By Daniel Scipione
Many of us have owned our businesses for numerous years and come from the Boomer Generation. Boomers are frugal for the most part and were raised with dial telephones, three-channel television, and in a single-income family. We grew up with a mindset of budgets, and when we got out of college it was the '70s.
Ask Coach: How Do I Develop A True Leadership Team? Part 2
By Hardin Byars
In our previous discussion on leadership teams, we examined how a diverse team enhances your ability to come up with innovative ideas or to solve complex problems. Just to recap, issues generally have three dimensions: tactical (task), relational (people), and systemic (big picture).
Can You Answer Your IT Clients' Questions About BC/DR?
By Bernadette Wilson, associate editor
Most IT solutions providers offer some type of backup and business continuity and disaster recovery (BC/DR) solution. According to CompTIA’s Business Continuity And Disaster Recovery Overview, it’s a natural extension of their other offerings.
Not All Of Your IT Clients Want The Cloud
By Michael Papetti
Cloud computing is the hot thing in IT, and your clients might be hearing it's inevitable. Marketers will try to convince your clients that their data should be in the cloud, sooner or later. Maybe. Maybe not.
MSP Pricing Strategy: Always Sell On Value
By Christine Kern
A ConnectWise e-book, Pricing: 5 Proven Tips for Maximizing Your Profit, examines the best strategies for pricing to maximize profitability for your IT solutions provider. Among the topics discussed in the e-book is the difference between cost and value.
3 Keys To Managing Customer Relationships
By James Foxall
If there’s one thing I’ve learned after more than 25 years in the channel, it’s that new customers don’t come easy — or cheap.
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