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2015/10/01

Disrupting Digital Business: The Post Sales, On Demand, Attention Economy Is Here!

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Join us for LicensingLive! 2015 - The only event focusing on software monetization strategies for ISVs and hardware manufacturers!
 
We're standing at the dawn of a digital business revolution, but we barely realize it. As with the beginning of every revolution, those in the midst of it can feel it, sense it, and realize that something big is happening. Yet it's hard to quantify the shift. The data isn't clear. From how we interact with each other to how we engage with organizations, the shift is right in front of us. However, organizations usually react to change by denying, delaying, and disparaging — a key reason why 52% of the Fortune 500 have been merged, been acquired, gone bankrupt, or fallen off the list since 2000.

Digital business disruption is no longer an option — it's a necessity. Software organizations must muster up the digital DNA to transition from selling products to keeping brand promises. Learn how digital transformation allows you to use digital to disrupt instead of become one of the disrupted. Learn how this shift is moves beyond the cloud as IoT and other insight based digital services evolve.

Join R "Ray" Wang (@rwang0), head of Silicon Valley-based Constellation Research and best-selling author of the Harvard Business Review Press book, Disrupting Digital Business, as he shares practical guidance on how to disrupt and transform in any industry at LicensingLive! 2015 on Oct. 12-14 at The Juniper Hotel in Cupertino, CA. View the agenda here.

Register now to meet Ray at the event and get a signed copy of his book, Disrupting Digital Business while supplies last.
 
 
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