Redefining Technology Solution Providers In The Cloud

Business Solutions Newsletter | June 14, 2016 | View web version here.   In This Issue The Four T's Of Marketing The Best Cryptolocker Defense Is Solid BDR 7 Steps To A Seamless Email Marketing Campaign Surprising Reasons SMBs Are Outsourcing IT To MSPs Compliance-As-A-Service Can Drive Vertical Market Opportunities 5 Steps To Building Profitable Customer Relationships How CryptoLocker Has Been Good For The Industry How MSPs Can Maintain Revenue And Relevance In The Cloud Leveraging The Power Of Perspective Redefining Technology Solutions Providers In The Cloud Sponsor   Did you know that those pesky little problems, like searching for a poorly titled document, could be costing your company thousands of dollars? It's true. In this guide, we'll share easy ways to identify and correct inefficiencies in your business, so it can live up to its full profit potential. Learn more. Featured Articles The Four T's Of Marketing There are so many elements to modern day marketing. From direct mailers and blogs to newsletters and emails, the modern day marketer has a lot of things to consider when developing a marketing strategy. While there's no magic 8 ball with all of the answers to your marketing questions, there are ways to make the whole process easier. The Best CryptoLocker Defense Is Solid BDR Learn how CPI Solutions, an MSP based in Southern California, and StorageCraft conquer ransomware like CryptoLocker every time — with no ransom paid. 7 Steps To A Seamless Email Marketing Campaign Email marketing campaigns can be extremely effective and are a relatively inexpensive marketing tactic. Assuming you've built up your prospect database, an email marketing campaign ensures you'll reach a large audience with your message — whether you're sharing educational "thought leadership" content, unveiling a new product offering, or following up after an event. Surprising Reasons SMBs Are Outsourcing IT To MSPs It's clear the nature of cyberthreats has changed dramatically throughout the past five years. We surveyed IT decision makers of SMBs in the U.K., U.S., and Australia on how well they felt their organizations were prepared to stop cyberattacks. Their answers may surprise you! Compliance-As-A-Service Can Drive Vertical Market Opportunities How well does your IT firm support legal firms, banks, retailers, and other customers? Not just their computers, networks, and the applications that manage their information and allow them to run their daily operations — but everything they need to meet local, state, and federal regulations as well as industry guidelines. That's the ultimate recipe for channel success. 5 Steps To Building Profitable Customer Relationships If relationships were effortless, they wouldn't be the stuff that countless films, songs, and self-help books are made of. Customer relationships are no exception, and knowing how to cultivate and manage those relationships is essential to growing your profitability. How CryptoLocker Has Been Good For The Industry Ian Trump is a fan of ransomware not because of what it does, but because of how it's refocused our attention on security. Here he offers four quick wins that will help you build a hard-to-hack fortress. How MSPs Can Maintain Revenue And Relevance In The Cloud The move to cloud-based computing is disrupting a familiar and lucrative business model for MSPs and VARs who have built their businesses on implementing and managing computing infrastructure for customers with traditional on-premises data centers — services now in dwindling demand. How do MSPs and VARs maintain revenue and relevance as customers increasingly go directly to cloud service providers for management of their cloud-based computing resources? Leveraging The Power Of Perspective Perspective is an asset when it comes to planning.  We need to understand the life we've lived and use that to be a foundation for the life we intend to live in the future. From The Magazine Redefining Technology Solutions Providers In The Cloud   By Craig Fulton, general manager, ConnectWise Business Suite Welcome to the brave new world that is cloud services, where there's no such thing as business as usual. Small to midsize businesses (SMBs) represent a significant section of most technology solutions provider (TSP) customers, and those SMBs are turning to the cloud more than ever before. They are going to be asking you about the cloud and whether you can support their needs. If you aren't prepared, you stand to lose big. Most Popular News • Top 5 Help Desk Productivity Killers • Surefire MSP Strategies For Pricing, Bundling, And More • Federal Cloud Decision Makers Report Deep Frustrations With FedRAMP Process • Institutions In The Americas Connect Via New High-Speed Network • Managed Services, Backup And Disaster Recovery, And Networking News • Care Management Solutions Present Growing Opportunities For Vendors • New Industry Standard From CompTIA Targets Managed IT Solutions Providers Featured Products And Services   CompTIA Security+ • Request Information CompTIA   MAX RemoteManagement Download Datasheet • Request Information MAXfocus   StorageCraft ShadowProtect Server Download Datasheet • Request Information StorageCraft Technology Corporation Connect With Business Solutions:       Ensure our newsletter reaches your inbox by following these whitelist instructions. If you need to update your Business Solutions user profile, please visit here. 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