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2011/03/02

Sentiment Analysis Gives Companies Insight Into Consumer Opinion

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March 2, 2011
 

Tech Insider

Technology & Science News, Product Reviews


NEWS  THIS WEEK'S TOP STORIES

Sentiment Analysis Gives Companies Insight Into Consumer Opinion

Kia, Best Buy, and Viacom are using new tools to mine comments on the Web to see what consumers really think of their brands

Inside: This Week in Technology
Welcome to the Tech Insider!

This week, writer Rachael King looks at how Kia, Best Buy, and Viacom are using new tools to mine comments on the Web to see what consumers really think of their brands. We also have stories on Twitter, Sprint and Motorola.

Enjoy!
— Olga Kharif

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  TECH INVESTING
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JPMorgan Twitter Deal Is Said to Value Startup at $4.5 Billion
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Sprint Boosts CEO Target Bonus, Drops Link to Clearwire Success
Sprint Nextel Corp. boosted a target bonus for Chief Executive Officer Dan Hesse by 18 percent and dropped as an explicit component of measuring management success the Sprint customers on partner Clearwire Corp.'s network

BLOOMBERG
Motorola's Xoom Tablet Sales Have Started 'Relatively Well'
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Amazon Still Lovable Company With Stock to Hate
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PAYMENTS
Credit Card Companies Woo Programmers
To compete online and in mobile, Visa, MasterCard, and American Express need independent software

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CEO GUIDE TO TECHNOLOGY
How Cloud Computing Is Changing the World
A major shift in the way companies obtain software and computing capacity is under way as more companies tap into Web-based applications

CEO GUIDE TO TECHNOLOGY
Best and Worst Places for Data Centers
Demand for off-site computing power delivered over the Web is rising, but finding the best place for those machines isn't easy

CEO GUIDE TO TECHNOLOGY
Cloud Computing: Small Companies Take Flight
Small businesses are flocking to the new services, which provide secure IT infrastructure with little up-front investment and no heavy lifting

VIEWPOINT
Enter the Cloud with Caution
Here are nine questions to ask before trusting your company's data or computing tasks to an outside provider

CEO GUIDE TO TECHNOLOGY
Podcast: The Risks and Benefits of Corporate Cloud Computing
Corporations are starting to look at the potential benefits of cloud computing—computing power obtained through the Internet. But large companies have particular security and reliability needs

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Public-Private Alliances to the Rescue
Many companies are realizing that they can play a crucial role in helping communities recover from natural catastrophes

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CEO GUIDE TO TECHNOLOGY
The Do-Good Imperative
Some of the most innovative ideas today are coming from efforts to address the needs of those most in need

SPECIAL REPORT
Best Young Entrepreneurs of Tech
As the economy slumps, many entrepreneurs are looking past consumer Web sites to focus on products and services for companies

SPECIAL REPORT
The Power of Play
Check out our special report on the current gaming industry, including an analysis of trends for 2008, profiles of radical innovators—and introducing the BusinessWeek Arcade, a celebration of some of the Web's best free games

SUSTAINABLE TECH
Special Report: Sustainable Tech
Scientists are experimenting with viruses, salmon sperm DNA, potatoes, and more in making biomaterials for consumer electronics

TECH HOMELAND SECURITY
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The Homeland Security Dept.'s overreliance on outside contractors and insufficient management of them could leave the U.S. vulnerable

TECH PIONEERS
Meet This Year's Tech Pioneers
The World Economic Forum has bestowed the coveted honor on 39 companies, which could become the Googles, a previous winner, of tomorrow

BEST OF THE WEB
Scaling the Social Web
Move over, MySpace. Online players from media giant Viacom to auctioneer eBay are adding networking features for their users

TECHNOLOGY SPECIAL REPORT
Selling Computers to India
With growth slowing in China, computer makers hope Asia's other big market will pick up the slack

SPECIAL REPORT
The Power of Gaming
A recent report estimates that the video game market will increase to $48.9 billion in 2011. Our special report looks at some of the innovations sparking this growth

SPECIAL REPORT
The Future of Social Networking
A rising tide of companies are tapping Semantic Web technologies to unearth hard-to-find connections between disparate pieces of online data

VIRTUAL LIFE
The Coming Virtual Web
In the future, the Internet is almost certain to look more realistic, interactive, and social—a lot like a virtual world

SPECIAL REPORT
Wireless World
Ultrafast networks and whizzy features are about to turn your cellphone into—well, your right arm

NEXT-GEN GAME CONSOLES
Game Definitely Not Over
On the eve of the launch of PS3 and Wii, stakes in the console tussle amid Sony, Nintendo, and Microsoft have never been higher

CEO GUIDE TO TECHNOLOGY
Taming the World Wide Web
A rising tide of companies are tapping Semantic Web technologies to unearth hard-to-find connections between disparate pieces of online data



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